Up to 30% Off Bestsellers at Hamleys

Save up to 30% on some of the best-selling products at Hamleys. From plush animals and educative toys to bricks and games for the entire family, there's fun for everyone!


Hamleys Special Deals & Offers: up to 50% Off

Head to the landing page to check the latest deals at Hamleys and save even 50%! No Hamleys promo code is needed.

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Hamleys Gift Vouchers

Can't decide what to buy for a gift? Buy a Hamleys voucher and let them decide!

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Lego Bricks From £3

Click to find Lego bricks at Hamleys. Prices start from only £3.

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Free Delivery on Orders Over £45 at Hamleys

Visit Hamleys, make a purchase for over £45 and enjoy free delivery.

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Hamleys coupons, codes and deals that you've missed:

Archive offer 25% Off Science Kits at Hamleys

Learn as you play with science kits from Hamleys, now 25% cheaper! Follow the link to browse the discounted sets.
  • expired: 2020-05-05

Archive offer Up to 50% Off Soft Toys at Hamleys

Save up to 50% on selected soft toys from Hamleys. Hug the teddy bear and other plush toys from Hamleys! Staying at home means more time for fun!
  • expired: 2020-04-26

Archive offer Up to 25% Off Selected Toys at Hamleys

Save up to 25% on selected toys from Hamleys, including Lego, Playmobil, Tomy, and other brands. Staying at home means more time for fun!
  • expired: 2020-04-15

Archive offer Up to 25% Off Selected Toys at Hamleys

Save up to 25% on selected toys from Hamleys, including Lego, Playmobil, Tomy, and other brands. Staying at home means more time for fun!
  • expired: 2020-03-26

Archive offer 20% Off Lego, Playmobil, Tomy & More at Hamleys

Shop for toys from the most popular brands at Hamleys and keep 20% in your pocket. Click to browse the featured products. Fun included!
  • expired: 2020-03-01

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More about Hamleys:

Best experiences for a child

Children should have as much trouble-free life as possible. They should be able to play with whatever types of toys they like and as long as they are completely safe, we should let them explore the world freely. If you’re looking for original toys that help develop your child’s imagination and skills, go to Hamleys, one of the oldest toy stores in the UK.

Hamleys logo

Don’t worry about the costs. Picodi can help you save money by offering you discounts and deals to most UK and international stores. Simply subscribe and the news about upcoming offers will land in your inbox.


If you’re looking for a perfect toy, you will find everything you need at Hamley’s online store. Simply click on one of the many categories to find it and within days the store will deliver it to your door. Shop according to categories, such as preschool, soft toys, arts & crafts, dolls, build it, action toys, games, outdoor or vehicles. For smaller children who simply want to have their very own friend to cuddle, choose soft toys like teddies, character or interactive.

Hamleys toys

Parents of both boys and girls are welcome to shop for dolls, especially if the young ones are collectors. The store has an extensive range of the most popular collections. Those who like role playing can find plenty of action toys and dress –ups to make their play time as much actionable as possible. Don’t stay indoors for too long and choose some outdoor toys for your little ones to play with. Encourage free play outside to let them see how great the world is.

Nowadays, Hamleys is something much more than just a toy store. You can organise a birthday party for the wee ones in one of the six cities across the countries. Plenty of fun and activities to make the day as special as possible is what Hamley’s centres are all about. Apart from food and music, your child and their friends will be surrounded by their favourite toys, even life-size ones! Create memories that will last forever with one of a kind Hamley experience.

Hamleys birthday parties

Not sure what to buy to another child but want to make their day? Buy them a gift voucher and their parents will make sure they get the best gift possible. This is the easiest way to give the most amazing present to any child – having them choose their own toys! Want more of an experience, not just a product? Take part in one of the many competitions held on the store’s website. You can just enter yourself in and win tickets, rewards and more. Make your child’s free time amazing and filled with excitement.

Hamleys shop

Hamley’s vouchers

You might think that buying your child toys is a never-ending story but in fact it can get a bit easier on you financially. With exclusive Picodi vouchers and codes, you can rest assured your wallet will not suffer as much as you would have thought. All you need to do is:

  1. Make sure you subscribe so that you will not miss any of the upcoming amazing deals.

  2. Take a look at offers provided by Picodi. Read all of them carefully and click on one of them.

  3. Copy the discount code if there is any and keep it for later.

  4. Go to Hamley’s store (with a ‘deal’ you will be automatically redirected) to start shopping.

  5. Find a toy you think the child will love and click on it.

  6. Choose quantity, size and colour, if applicable, and click ‘add.’

  7. When you’re ready, go to your virtual basket and see if your order is correct.

  8. Should you have a promotional code, just enter it and your price will be adjusted accordingly.

  9. Continue to pay with your card or through other payment method.

  10. See the look on the child’s face when they get their new toy!

Hamleys deals at Picodi

If there’s no Hamleys around, and you want to organise a birthday party, go to ASDA for all essential party food, including cakes!