THE ICONIC Discount Code: 10% Off Exclusive Styles

Save 10% on THE ICONIC private label! Use the coupon code at checkout to enjoy the deal. Minimum spend of $99 is required. Enjoy your savings!


Free Delivery On Orders over $50 at THE ICONIC

Free delivery on orders over $50 at THE ICONIC. Click to get to the shop's website and start shopping.

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Women's Clothing Sale: Even 70% Off

Find special women's sale section at THE ICONIC. Give the thumbs up and save even 70% off!

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Men's Sale: Up To 70% OFF

Enjoy special men's sale section at THE ICONIC and get even 70% off! Click to go to the discount area on the website and start saving money from today!

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THE ICONIC Discount: 30% Off Sports Essentials

Score a 30% discount on sports basics at THE ICONIC! Head to the online store and save! T&Cs apply.


THE ICONIC Sale: 30% Off Exclusive Edit

Enjoy a 30% discount on exclusive edit at THE ICONIC! No discount code is needed to take advantage of this gift. Check it out now!


Current Offers: Up To 30% Off

Head to the current offers section and score up to 30% off a variety of styles! Check out all the available deals and buy more for less. Enjoy your savings!


THE ICONIC coupons, codes and deals that you've missed:

Archive offer THE ICONIC Spend & Save: Up To $60 Off

Head to THE ICONIC and save big! Get $25 off orders above $150, $40 - $200+, and even $60 off purchases valued at $250 or more! No THE ICONIC discount code is required, the discount applies automatically upon checkout. Check it out!
  • expired: 2019-07-15

Archive offer THE ICONIC Gift Cards From $25

Check out the offer of THE ICONIC gift vouchers! Get one from only $25 & make your friend happy! Conditions apply.
  • expired: 2019-07-15

Archive offer THE ICONIC Discount Code: 20% Off Workwear

Get 20% off selected workwear thanks to this special coupon code! Redeem it at checkout to score a discount. T&Cs apply.
  • expired: 2019-07-08

Archive offer THE ICONIC Final Clearance: 50-70% Off!

Browse through the final clearance section and save 50-70% off thousands of styles. Don't miss out on an opportunity to buy more for less! T&Cs apply.
  • expired: 2019-07-01

Archive offer THE ICONIC Discount Code: 25% Off Buyers Picks

Get 25% off selected bestsellers at THE ICONIC! Grab a code and enter it at checkout to score a discount. The deal is valid on selected items only. Enjoy your savings!
  • expired: 2019-07-01

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More about THE ICONIC:

The Iconic discount codes

Launched in September 2011, THE ICONIC is a reputable online fashion retailer for Australia and New Zealand. It specialises in designer clothing and footwear from popular international brands. In addition to shoes and apparel, at the Iconic.com.au you can purchase trendy fashion accessories, quality beauty products, and sportswear. Take advantage of seasonal sales and The Iconic discount codes and deals to save even more in your favourite fashion store.

The Iconic is a very young company, as it was launched in 2011. However, the age does not prevent it from being one of favourite fashion retailers of hundreds of Australians. This online company offers you fashion that is designed by around 500 brands. You can buy there from Levi's, Dorothy Perkins, Nike, Adidas, Lacoste and many many more. And with the help of vouchers, you can pay for the most fashionable clothing less of your money!

Moving around the shop

Website is quite easy to browse. If you know exactly what you want to buy, then just type it in the search. If you want to look around, use the categories. There are two main kinds of products – those for women and those for men. Inside of each of these categories, there are the same subcategories, which are

  • Clothing,
  • Shoes,
  • Accessories,
  • Beauty,
  • Sports,
  • Brands.

So if, for example, you are interested in buying perfumes, go to the Beauty category. And if you want to buy a new wallet or a belt, go to Accessories. What is also great, is the fact that you can see what is on sale at the moment (look for Sale in each subcategory) and what has been added lately (look for New Arrivals in each subcategory).

If you live in Sydney or Melbourne, consider yourself very lucky, because shop provides a 3-hour delivery service to metro areas of both cities!


Everyone knows that fashion is one of the best friends of women, along with jewellery, which you can also buy at the shop. Do you have a special occasion in plans and have no idea what you will wear? Don't panic, you will definitely find a perfect outfit for your occasion. There is a wide choice of dresses and lovely tops and skirts. Or if it's the change of season, don't hesitate to remove the contents of your wardrobe so that you have plenty of space for your new collections.


What about men? Not only women want to look stunning and fabulous in all kinds of situations. Let's assume that you are a businessman, you must look perfect all the time, especially when you meet with your clients. So you cannot buy any suit, it must be well-fitted and fashionable. The Iconic is just the place for you. Or if you want to impress a girl on the first date, go for some latest arrivals at the shop, she'll definitely love it!

Using vouchers


You must be wondering by now, what is the secret way to pay less for your shopping. Here it is, the secret way of the iconic discount code !

Step 1. Visit our home page

Go to the Picodi home page, and search for the shop. There you can find a list of valid deals. You must have noticed that there are two ways to save your money:

Get the Deal – this option enables an existing promo and you don't have to do anything except for clicking the button.

Reveal the Code – this option allows you to use the iconic discount code while preparing to checkout. We will explain everything to you in detail later on.

So choose the best option and proceed to the shop's website.

Step 2. Shop!

You have been waiting for this moment, haven't you? Now that you know how to move around the website, it should be easy enough to pick up the most fashionable clothing and other items. What would you say about these shoes? If you wore them with a nice dress, you would look gorgeous!

Step 3. Order Summary (and the The Iconic discount code)

the iconic promo code

When you are finished with shopping, go to your Bag. Inside the bag you have a list of items that you've chosen and a brief summary of the order. Look closely for “Add voucher, store credit or gift card” option. When you click it, a new window opens.

Now it's the time to use your The Iconic discount code . Enter The Iconic discount code in the “Voucher or Store credit” field and click Apply.

When you are ready, click Buy Now.

Step 4. Checkout

Now it's time to checkout. If you have already shopped with The Iconic, you can log in with your email address and password. If you are here for the first time, checkout as a guest. You will be able to create an account later.

In the billing and shipping details, you must provide your personal information like address and phone number.

On the next page, you will be able to choose how you would like to receive your order.

When you are ready, all that is left is payment. Don't forget to use The Iconic discount code  Done!

Shorter version

  1. Go to  Picodi.
  2. Look for The Iconic.
  3. Choose your items.
  4. In the Bag, apply the Iconic discount code.
  5. Checkout.

If you enjoyed shopping at The Iconic, you might also be interested in Meshki Boutique, Modibodi or Matches Fashion.

While The Iconic offers great the iconic discount code all year long, be sure not to miss out on the opportunity to save even more during the upcoming Black Friday and Cyber Monday! Visit our dedicated pages - Black Friday 2018 and Cyber Monday 2018 - and be up to date with all the best deals offered by hundreds of merchants - The Iconic included!