Bargain reports and analytics

Where do the most romantic Malaysians live?

PicodiFebruary 5, 2020 analysis team decided to check the statistics of “romantic” queries on the internet in all states and created the ranking of the most romantic places in Malaysia.

In search of romantic

Our queries list consisted of terms like “Valentine’s Day”, “love confession”, “flowers”, “love”, and others which would associate with Valentine’s Day. During the period before Valentine’s Day, the frequency of searching these queries increases in whole Malaysia. However, in some places, the interest in making a pleasant surprise to the significant other increases more, and in some — notably less.

Malaysia's most romantic people

After looking closely at Google’s figures, it turns out that the most romantic Malaysians live in Sarawak, Johor, and Sahab. In these states, the increase in popularity of queries connected to Valentine’s Day was the highest. It turns out that Sarawak, known for its beautiful natural treasures and thriving food scene, can add romantic as another hallmark.

Among all states, the lowest interest in Valentine’s Day and all connected to it was noted among residents of Putrajaya (16th place). Kelantan and Terengganu turned out to be quite unromantic as well (15th and 14th place respectively)

Here’s the full ranking of states:

The most romantic states in Malaysia

  1. Sarawak
  2. Johor
  3. Sabah
  4. Perak
  5. Penang
  6. Negeri Sembilan
  7. Kedah
  8. Kuala Lumpur
  9. Pahang
  10. Labuan
  11. Malacca
  12. Perlis
  13. Selangor
  14. Terengganu
  15. Kelantan
  16. Putrajaya


The research was based on a comparison of the increase in popularity of various keywords during the period of January-February 2019 according to Google archived data (through Keyword Planner tool).



Public Use

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About Picodi

Picodi is an international e-commerce platform which provides discount coupons for online stores. Founded in 2010 in Kraków, it currently operates in 44 countries. In Malaysia since 2015.

Picodi Analysis Department

The unit was established in 2017, and it analyses the market, consumer activities, prices of products and services, as well as wages.

  • Head of Department: Nikolay Kashcheev
  • Researchers: Katarzyna Kobyłka, Paweł Stolarczyk, Irina Egurtsova
  • Graphic Design: Daria Ponomareva