Where do the most romantic Australians live?

Picodi.com analysis team decided to check the statistics of “romantic” queries on the internet in 46 largest cities and created the ranking of the most romantic places in Australia.

In search of romantic

Our queries list consisted of terms like “Valentine’s Day”, “love confession”, “flowers”, “love”, and others which would associate with Valentine’s Day. During the period before Valentine’s Day, the frequency of searching these queries increases in whole Australia. However, in some places, the interest in making a pleasant surprise to the significant other increases more, and in some — notably less.

After looking closely at Google’s figures, it turns out that the most romantic Australians live in Launceston, Darwin, and Bundaberg. In these cities, the increase in popularity of queries connected to Valentine’s Day was the highest. It seems that Launceston’s charming Victorian architecture creates a romantic atmosphere among its residents.

Among all cities, the lowest interest in Valentine’s Day and all connected to it was noted among residents of Gladstone (46^th place). Coffs Harbour and Port Macquarie turned out to be quite unromantic as well (45^th and 44^th place respectively)

Here’s the full ranking of cities:

1. Launceston
2. Darwin
3. Bundaberg
4. Orange
5. Brisbane
6. Melton
7. Wagga Wagga
8. Bendigo
9. Geelong
10. Geraldton
11. Warragul
12. Canberra
13. Perth
14. Toowoomba
15. Adelaide
16. Bunbury
17. Shepparton – Mooroopna
18. Bathurst
19. Sydney
20. Melbourne
21. Townsville
22. Tamworth
23. Traralgon
24. Hobart
25. Hervey Bay
26. Wollongong
27. Mildura
28. Ballarat
29. Rockhampton
30. Cairns
31. Newcastle
32. Bowral
33. Devonport
34. Gold Coast
35. Albury
36. Dubbo
37. Busselton
38. Central Coast
39. Sunshine Coast
40. Nowra
41. Albany
42. Warrnambool
43. Mackay
44. Port Macquarie
45. Coffs Harbour
46. Gladstone

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Methodology

The research was based on a comparison of the increase in popularity of various keywords during the period of January-February 2019 according to Google archived data (through Keyword Planner tool). The 46 cities considered in the report were chosen by the size of the population (more than 30,000 residents).

Sources

• https://ads.google.com/intl/en_us/home/tools/keyword-planner/
• https://www.similarweb.com/top-websites/category/computers-electronics-and-technology/search-engines
• https://www.abs.gov.au/AUSSTATS/abs@.nsf/DetailsPage/3218.02017-18?OpenDocument

Public Use

Feel free to use all the data and infographics presented in this report for both commercial and non-commercial purposes as long as you indicate the author of the research (Picodi.com) with a link to this subpage. If you have any questions, please contact us: research@picodi.com.

About Picodi

Picodi is an international e-commerce platform which provides discount coupons for online stores. Founded in 2010 in Kraków, it currently operates in 44 countries. In Australia since 2015.

Picodi Analysis Department

The unit was established in 2017, and it analyses the market, consumer activities, prices of products and services, as well as wages.

• Head of Department: Mikołaj Kasiej
• Researchers: Katarzyna Kobyłka, Paweł Stolarczyk, Irina Egurtsova
• Graphic Design: Daria Ponomareva