Where do the most romantic Australians live?

Picodi

Picodi.com analysis team decided to check the statistics of “romantic” queries on the internet in 46 largest cities and created the ranking of the most romantic places in Australia.

In search of romantic

Our queries list consisted of terms like “Valentine’s Day”, “love confession”, “flowers”, “love”, and others which would associate with Valentine’s Day. During the period before Valentine’s Day, the frequency of searching these queries increases in whole Australia. However, in some places, the interest in making a pleasant surprise to the significant other increases more, and in some — notably less.

Where do the most romantic people in Australia live?

After looking closely at Google’s figures, it turns out that the most romantic Australians live in Launceston, Darwin, and Bundaberg. In these cities, the increase in popularity of queries connected to Valentine’s Day was the highest. It seems that Launceston’s charming Victorian architecture creates a romantic atmosphere among its residents.

Among all cities, the lowest interest in Valentine’s Day and all connected to it was noted among residents of Gladstone (46th place). Coffs Harbour and Port Macquarie turned out to be quite unromantic as well (45th and 44th place respectively)

Here’s the full ranking of cities:

Ranking of the most romantic cities in Australia

  1. Launceston
  2. Darwin
  3. Bundaberg
  4. Orange
  5. Brisbane
  6. Melton
  7. Wagga Wagga
  8. Bendigo
  9. Geelong
  10. Geraldton
  11. Warragul
  12. Canberra
  13. Perth
  14. Toowoomba
  15. Adelaide
  16. Bunbury
  17. Shepparton – Mooroopna
  18. Bathurst
  19. Sydney
  20. Melbourne
  21. Townsville
  22. Tamworth
  23. Traralgon
  24. Hobart
  25. Hervey Bay
  26. Wollongong
  27. Mildura
  28. Ballarat
  29. Rockhampton
  30. Cairns
  31. Newcastle
  32. Bowral
  33. Devonport
  34. Gold Coast
  35. Albury
  36. Dubbo
  37. Busselton
  38. Central Coast
  39. Sunshine Coast
  40. Nowra
  41. Albany
  42. Warrnambool
  43. Mackay
  44. Port Macquarie
  45. Coffs Harbour
  46. Gladstone

Methodology

The research was based on a comparison of the increase in popularity of various keywords during the period of January-February 2019 according to Google archived data (through Keyword Planner tool). The 46 cities considered in the report were chosen by the size of the population (more than 30,000 residents).

Sources

  • https://ads.google.com/intl/en_us/home/tools/keyword-planner/
  • https://www.similarweb.com/top-websites/category/computers-electronics-and-technology/search-engines
  • https://www.abs.gov.au/AUSSTATS/abs@.nsf/DetailsPage/3218.02017-18?OpenDocument

Public Use

Feel free to use all the data and infographics presented in this report for both commercial and non-commercial purposes as long as you indicate the author of the research (Picodi.com) with a link to this subpage. If you have any questions, please contact us: research@picodi.com.

About Picodi

Picodi is an international e-commerce platform which provides discount coupons for online stores. Founded in 2010 in Kraków, it currently operates in 44 countries. In Australia since 2015.

Picodi Analysis Department

The unit was established in 2017, and it analyses the market, consumer activities, prices of products and services, as well as wages.