Bargain reports and analytics

Where do the most romantic Nigerians live?

PicodiFebruary 5, 2020 analysis team decided to check the statistics of “romantic” queries on the internet in all states and created the ranking of the most romantic places in Nigeria.

In search of romantic

Our queries list consisted of terms like “Valentine’s Day”, “love confession”, “flowers”, “love”, and others which would associate with Valentine’s Day. During the period before Valentine’s Day, the frequency of searching these queries increases in whole Nigeria. However, in some places, the interest in making a pleasant surprise to the significant other increases more, and in some — notably less.

Where do the most romantic Nigerians live?

After looking closely at Google’s figures, it turns out that the most romantic Nigerians live in Delta, Benue, and Federal Capital Territory. In these states, the increase in popularity of queries connected to Valentine’s Day was the highest. Although Delta is most known for its oil reserves, it turns out that the state has also a more romantic side of it.

Among all states, the lowest interest in Valentine’s Day and all connected to it was noted among residents of Yobe (37th place). Ekiti and Imo turned out to be quite unromantic as well (36th and 35th place respectively)

Here’s the full ranking of states:

The most romantic states in Nigeria

  1. Delta
  2. Benue
  3. Federal Capital Territory
  4. Bayelsa
  5. Lagos
  6. Kogi
  7. Katsina
  8. Akwa Ibom
  9. Ebonyi
  10. Cross River
  11. Jigawa
  12. Plateau
  13. Zamfara
  14. Rivers
  15. Gombe
  16. Nasarawa
  17. Oyo
  18. Bauchi
  19. Ogun State
  20. Sokoto
  21. Kano
  22. Abia
  23. Kebbi
  24. Adamawa
  25. Niger
  26. Kwara
  27. Kaduna
  28. Osun
  29. Anambra
  30. Borno
  31. Edo
  32. Ondo
  33. Taraba
  34. Enugu
  35. Imo
  36. Ekiti
  37. Yobe


The research was based on a comparison of the increase in popularity of various keywords during the period of January-February 2019 according to Google archived data (through Keyword Planner tool).



Public Use

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About Picodi

Picodi is an international e-commerce platform which provides discount coupons for online stores. Founded in 2010 in Kraków, it currently operates in 44 countries. In Nigeria since 2015.

Picodi Analysis Department

The unit was established in 2017, and it analyses the market, consumer activities, prices of products and services, as well as wages.

  • Head of Department: Nikolay Kashcheev
  • Researchers: Katarzyna Kobyłka, Paweł Stolarczyk, Irina Egurtsova
  • Graphic Design: Daria Ponomareva