Bargain reports and analytics

Smoking is harmful. For your health and your wallet

PicodiOctober 19, 2021

According to statistics published in a medical magazine The Lancet, the numbers of active smokers in 2019 increased to 1.14 billion (1,140,000,000) people. The World Health Organisation calls it the tobacco epidemic that kills 8 million people every year. analysts decided to focus on the financial aspect of smoking: we checked how the prices of cigarettes differ in over a hundred countries around the world and how much an average smoker spends on cigarettes a year.

Of the countries included in this study, smokers in Australia pay the most for cigarettes. A pack of 20 cigarettes costs nearly 22 euros. This high price is a result of the Australian government’s policy to reduce smoking. The excise tax in this country has increased by 12.5% in the years 2013–2020.

New Zealand (€21 per packet), The United Kingdom (€13.31) and Canada (€10) are also among the countries with the most expensive cigarettes.

Ireland ranked third with an average price of €14 per packet.

At the other end is Nigeria (€0.82 per packet) and Kazakhstan (€1). Cigarettes are also cheap in Belarus (€1.36), Turkey (€1.79) and Ukraine (€1.90).

Money down the drain

According to the researchers, the annual number of cigarettes smoked reaches 7.41 trillion (7,410,000,000,000), which equates to 18 cigarettes a day for each active smoker.

How much money do smokers spend each year, and what percentage of their income is consumed by this addiction? The amount of tobacco consumed varies from country to country, but for the purposes of this graph, we have assumed that the average smoker buys 365 packets per year.

In Ireland, a smoker who consumes one pack a day will spend €5,110 a year on cigarettes. This is equivalent to 16% of the country’s average annual income. Smoking is a similar cost in the United Kingdom (18%), Argentina (17%) and Poland (16%).

Smoking in Jamaica (38%), the Dominican Republic (41%) and Uganda (44%) consumes a larger proportion of income.

As you can see, smoking is harmful not only to our health, but also our wallets. However, with Picodi you can shop in stores such as iHerb, Holland & Barrett and Lookfantastic and earn up to 5% cashback.


Cigarette prices are from, where they are collected by hundreds of thousands of Internet users from around the world. We converted the local currencies using the average Google Finance rate for September 2021. Statistics on the number of active smokers and the number of cigarettes smoked come from the global study by the Lancet:


Public use

The infographics and statistical data presented in the report can be used for both commercial and non-commercial purposes, indicating the author of the studies ( with a link to this subpage. If you have any questions, please contact us: